
About us · MOST Roadshow Experts
We take brands to their customers.
MOST plans roadshows, builds the vehicles for them in-house and drives them across Europe. Concept, vehicle construction, logistics and on-site support all come from one company in Fürth, Germany.
Fürth, Nuremberg metropolitan region
Who we are
One team that takes your tour from the first idea to the last stop.
At MOST, strategists and craftsmen, data analysts and designers, project managers and production specialists work side by side. You deal with one contact, backed by the whole chain.
What goes into a roadshow
Concept
A roadshow built around your goals, industry and audience
Vehicle build
Body build, interior fit-out and wrapping in Fürth
Logistics
Vehicle, truck manager and tour plan across Europe
Content
Content for the space on board
Communication
Support on tour and digital follow-up
Our story
From chauffeur service to our own show truck.
MOST started with a chance find. You can see what it turned into in the yard in Fürth today.

The limousine in the early years 1988: A stretch limousine from the US
Our founder was looking for a classic Corvette Stingray and found a stretch limousine instead. Before long, Madonna, Frank Sinatra and Rod Stewart were riding in it.

Show truck from the early years 1990: The first show truck
The chauffeur service became a new line of business. MOST built what was then the largest show truck in Germany, plus beer-crate-sized models that collectors still look for.

FUTURIA in the wind tunnel 2009: FUTURIA, our own series
The FUTURIA started our own line of show trucks: our own design, our own engineering, built around staging and logistics on the road.

Part of the fleet in the yard in Fürth Today: Manufacturer and rental partner in one
Eight vehicle families with 29 versions, from info mobile to articulated truck. MOST is one of Europe's leading manufacturers and providers of specialty vehicles and mobile exhibition systems.
Site and workshop
What goes on tour is built in our own hall.

Body and interior build 
Wrapping 
Planning in 3D
On more than 11,000 m² in Fürth, the fleet, vehicle production and showroom sit side by side. You discuss changes to the fit-out directly with the people who build it.
- Site
- 11,000 m²
- Vehicle families
- 8
- Versions
- 29
On site
- Vehicle production
- Body build, interior fit-out and wrapping
- Fleet
- One of Europe's largest fleets of roadshow vehicles
- Sampling rooms
- See and choose materials and finishes on site
- Showroom and meeting areas
- Walk through the vehicles, work on the concept at the table
- Water zone with pier
- A place to think things through, with Wi-Fi and open views
Location
From Fürth to almost any European city in no time.
Fürth lies in the north of the Nuremberg, Fürth, Erlangen triangle, right in the middle of Europe. Oslo, Paris or Prague: the fleet gets to where your tour starts quickly.
FürthOsloParisPragueHow we work
Everything from one source, if you want it.
We plan the roadshow around your goals, your company and your industry: from potential analysis through design and logistics to digital follow-up. You can also book individual parts only.
You focus on your customers and employees. We take care of everything else.
What we are working on
We keep developing our planning tools, dashboards and modular vehicle concepts, so your tour starts sooner and its impact can be measured.
On tour for
Brands that have been on the road with MOST.
45 brands from the reference archive
All references
Contact
Tell us where your brand should go.
A short call is enough to narrow down vehicle, dates and route. The first consultation is free of charge.